Abu Dhabi Commercial Bank "INsmallMENT" Print Ad
In a text book of advertising…I think it was “The Creative Connection – Advertising, Copywriting and Idea Visualization” which I had read when doing my Visual Communication degree, had outlined different categories of visuals that would trigger the first ‘A’ in AIDA (Attention-Interest-Desire-Action)….Babies, Animals…(for the rest of the list you’ll have to get the book…my [...]
